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Here at OMO, we believe that dirt is good. OMO is all about outstanding stain removal, in particular the stains that children bring home after a much needed day of learning and playing in the great outdoors.

OMO has always been committed to delivering the very best in stain removal and laundry care innovation. Globally, hundreds of scientists are working on our laundry detergent formulations. These formulations are designed to provide our consumers with outstanding stain removal and clothes care. Whatever OMO product you choose you can trust OMO to help you make the job easier.

On this site you’ll also find great Kid’s Activities and great Active Learning advice that’ll help you give your children the tools they need to grow up to be happy, confident and well-rounded individuals.